Google founders Sergey Brin and Larry Page made use of LEGO bricks as a means of creating storage compartments for the 10 4 GB hard drives necessary to test the PageRank algorithm in its infancy; these original tests occurred when the now ubiquitous search engine was just a grad school project. So much has changed for Google and other search engines since then! Who would have foreseen the vaunted place that the Google algorithm currently holds in 2014 when it comes to search engine optimization?
At the moment, the most relevant SEO reporting exists in response to Google search engine rankings, which are extremely important when it comes to gauging the effectiveness of SEO marketing. Of the one billion searches executed each month on the internet, approximately 75% are accomplished by search users who have absolutely no interest in clicking past the first page of their organic Google search results. Do you understand what this means? If your website isn’t coming up organically on page one, nobody is going to find you online.
Between 70 and 80% of web users entirely ignore sponsored ads in favor of their own organic search results. Thus, paid advertising is not as effective as SEO marketing when it comes to increasing search engine rankings. On Google, the PPC click through model is accountable for conversion rates that are 25% worse than those of corresponding organic click through models. In laymen’s terms, you can’t simply toss money into the air and expect to see improved web site traffic. You have to attract users with meaningful content.
Nowadays, SEO content is the great white hope of SEO marketing, and an organic click through rate is the most accurate measure of determining online customer engagement. According to SEO news sites, SEO marketing is fundamental to the triumph of any business with an internet presence. Should you want to amplify your company’s Google rankings, the first step is to focus on developing targeted content within a well thought out SEO marketing plan; after all, good content is amongst the most significant aspects of effective SEO marketing.
Content based SEO marketing is of vital import in regards to online marketing success. The content segment of your SEO marketing plan is crucial in regards to escalating your company’s search engine rankings. Private label SEO marketing can allow for stimulating, hard-hitting, and edifying content creation for your small business. Such SEO marketing content is capable of jacking up your company’s online visibility. Hard hitting content-based SEO marketing will exponentially boost your Google search rankings. Moreover, targeted SEO marketing can deepen your customers’ user experience.