If you own a small business, there is a good chance that you have heard the terms “Search Engine Optimization” (SEO tools), or “social media reseller” before. You are likely to have a million questions upon learning about this technique of online marketing, such as “what exactly goes into Search Engine Optimization?” “What makes one social media reseller plan better than another?” or “Do SEO tools actually work?”

I am writing in hopes of answering these pressing questions you may have pertaining to SEO tools. Having six years of web marketing experience using SEO tools, I trust that you will find my advice and information very helpful as you begin your campaign of reselling SEO tools.

1. Being a Website Reseller.
Let us address the first question I listed…what exactly goes into SEO? Well, there are a few different strategies to choose from when looking for the best SEO reseller plan. The most successful of them, however, is known as content creation. The ultimate goal of a social media reseller campaign will be to optimize the search engine ranking of your website, hence the title…Search Engine Optimization

2. Being the Best Social Media Reseller.
The best way to do this is to outsource your marketing to a reputable firm. This is where the second aforementioned question comes into play…what makes one reseller plan better than another? Great SEO firms will have a staff of in house writers who compose creative, compelling, and relevant articles and blog posts in the name of your business.

This published content will then be posted around to various social media websites. The goal here is to influence people to share the content, thus making your brand and link more pervasive on the web. The more high quality content that is published under your name, the higher up your website will rank on Google search engine results pages.

3. Skepticism Resolved.
Now for our last concern…does becoming a social media reseller actually work to generate leads? This question can be answered with data. Consider for a moment that 93 percent of all online experiences begin with a search engine, and 75 percent of people who use search engines do not click beyond the first page of results to find the good or service they are looking for.

Online service providers and retailers alike claim that over 39 percent of total sales are derived from search marketing. Imagine making almost 40 percent more sales than you are right now. Now ask yourself, is using SEO tools worth your time and money?