75 percent of web users that use search engines never go past the first page of results on search engines. Online marketing that helps your business gain visibility on search engine pages will allow you to get attention from targeted web traffic that is looking for your types of products and services. If you are interested in Internet marketing that will boost your Google rankings, be certain that you find a specialist in search engine marketing that knows how to take advantage of the SEO news developments in the industry.
SEO news is great because it helps companies understand what is necessary to optimize the organic search presence of clients. 42 percent of people that use search pages will visit the top ranking organic page result on searches that they perform. Statistics show that organic click through brings 25 percent more conversion rates than pay per click through rate. With the right style of SEO news any organization will be able to stay updated on what it takes to utilize SEO tools to help their clients with marketing. For example, SEO news can often help SEO professionals understand the significance of mobile devices. Just under half of mobile device users report that they look up promotions and product reviews using these devices. As of 2012 more than 70 million people use a mobile device to shop on the web. SEO news that pertains to mobile devices is very valuable for a company that is trying to become successful in their efforts to optimize web pages for mobile as well as desktop search.
To keep up with important SEO news that relates to your organization, you should find a great resource that you can rely on. Take some time to look through blogs and other web sites that have SEO news that is relevant to your needs so that you can have confidence that you are getting accurate news from expert sources. Search engine marketing is a field that is changing very rapidly as search engines continue to develop their search algorithms. With the right style of search engine optimization news, your business will be able to improve its visibility and draw in targeted traffic on the web. Be sure that you are learning with the help of the best possible news provider so that you can stay up to date on all of the things that matter to you in the field of search engine marketing.